Stellantis has recently applied for a trademark in the United States for ‘Halcyon’, which is expected to be the name of a new concept car. This application was lodged with the United States Patent and Trademark Office (USPTO) on October 25 and is intended for “motor vehicles, specifically concept motor vehicles.” While automakers regularly secure trademarks for potential use in future production models, this application’s explicit mention of concept cars is significant.
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Stellantis STLA Medium Platform
Although it remains uncertain which concept vehicle from Stellantis will bear the Halcyon name, the name suggests a nod to the past. The term ‘halcyon’, as defined by Merriam-Webster, refers to a nostalgically remembered golden period in the past, perceived as better than the present.
The Halcyon concept is expected to be an electric vehicle, aligning with Stellantis’ ongoing strategy to expand its electric vehicle (EV) portfolio. Despite entering the EV market later than some competitors, particularly in the U.S. where the former Fiat Chrysler Automobiles (FCA) was slow to adopt electrification, Stellantis aims to rapidly increase its presence in this sector. The company has set ambitious goals, aiming for 50% of its U.S. sales to be EVs by 2030 and striving for complete electrification of its European sales by the same year.
Stellantis STLA Medium Platform
Should the Halcyon be an electric model, it might utilize one of Stellantis’ four versatile platforms—STLA Small, Medium, Large, and Frame—introduced in 2021. The STLA Medium platform is expected to be the first to go into production, featured in the upcoming redesign of the Peugeot 3008 compact crossover.
Stellantis’ forthcoming EV lineup in the U.S. includes the Ram 1500 REV pickup truck and a new muscle car inspired by the Dodge Charger Daytona SRT concept, both slated for a 2024 release. Additionally, the Jeep Recon and Wagoneer S SUVs are part of this lineup, with an electric Chrysler crossover planned for 2025. This Chrysler model was recently indicated to be undergoing a comprehensive redesign.
Frequently Asked Questions (FAQs) about Stellantis Halcyon Trademark
What is the significance of Stellantis trademarking ‘Halcyon’?
Stellantis has trademarked the name ‘Halcyon’ in the United States, indicating plans for a new concept car. This aligns with the company’s push towards electric vehicles, suggesting that the Halcyon could be an EV model.
Does the name ‘Halcyon’ imply a specific design or concept for the Stellantis vehicle?
Yes, the name ‘Halcyon’ implies a retro theme, drawing on the term’s definition of an idyllic past period, suggesting the vehicle might feature design elements reminiscent of a bygone era.
What are Stellantis’ goals for electric vehicle sales?
Stellantis has set ambitious targets for its electric vehicle sales, aiming for 50% of its U.S. sales to be EVs by 2030 and 100% in Europe by the same year, indicating a strong shift towards electrification in its lineup.
Which platforms might the Halcyon concept use if it’s electric?
If the Halcyon concept is electric, it might utilize one of Stellantis’ four modular platforms: STLA Small, Medium, Large, and Frame. The STLA Medium platform is expected to be the first in production.
What other electric vehicles are planned by Stellantis in the near future?
Stellantis plans to release several EVs, including the Ram 1500 REV pickup truck and a muscle car inspired by the Dodge Charger Daytona SRT concept in 2024, along with the Jeep Recon and Wagoneer S SUVs, and a redesigned electric Chrysler crossover in 2025.
More about Stellantis Halcyon Trademark
- Stellantis Trademarks ‘Halcyon’
- Stellantis EV Strategy
- Halcyon Name Significance
- Stellantis Modular EV Platforms
- Upcoming Stellantis EV Models