Home Auto News Ford Trademarks “F-150 Flash” Name, Indicating Potential New Pickup Truck Version

Ford Trademarks “F-150 Flash” Name, Indicating Potential New Pickup Truck Version

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Ford has recently secured the trademark for the name “F-150 Flash,” suggesting that an additional iteration of their highly popular pickup truck might be in the works.

The United States Patent and Trademark Office (USPTO) received the trademark application on June 16, as discovered by CarBuzz. The application was filed under International Class 12, encompassing “automobiles, pickup trucks, electric vehicles, sport utility vehicles, and their structural parts.”

The inclusion of “F-150” in the name confirms that it pertains to a variation of the pickup truck, while the term “Flash” implies a connection to the all-electric F-150 Lightning. The mention of a “flash of lightning” immediately conjures up the intended association.

As noted by CarBuzz, earlier this year, Ford hinted at a swifter Lightning model when unveiling their partnership with Red Bull Racing in Formula 1. Commencing in 2026, Ford will serve as Red Bull’s technology partner under the new regulations, and the collaboration will extend to road vehicles, including the Lightning.

Ford CEO Jim Farley and F1 driver Daniel Ricciardo unveiling the F-150 Lightning performance concept

Ford initially introduced the Lightning performance concept in a graphic showcasing various electric vehicle performance concepts, such as the Mustang Mach-E 1400, the electric Supervan that participated in the Pikes Peak International Hill Climb, and a 1978 F100 electric restomod. In the graphic, a Lightning-shaped outline marked “coming soon” was also displayed.

Although the Lightning name wasn’t immediately associated with this undisclosed concept, Ford CEO Jim Farley later tweeted a photo of himself and Daniel Ricciardo, who was then the reserve driver for Red Bull (now an AlphaTauri race driver), unveiling a high-performance Lightning concept. Ford has yet to announce the concept’s official unveiling date, but we now have a potential name for it.

Frequently Asked Questions (FAQs) about pickup truck

What is the significance of Ford trademarking the name “F-150 Flash”?

Ford trademarking the name “F-150 Flash” suggests the possibility of a new version of their popular pickup truck, potentially related to the electric F-150 Lightning.

When was the trademark application filed?

The trademark application for “F-150 Flash” was filed on June 16, as reported by CarBuzz.

What does the trademark application cover?

The trademark application falls under International Class 12, which includes automobiles, pickup trucks, electric vehicles, sport utility vehicles, and their structural parts.

What is the connection between “F-150 Flash” and the F-150 Lightning?

The inclusion of “F-150” in the name indicates that it pertains to a variation of the pickup truck, while “Flash” implies a link to the all-electric F-150 Lightning model.

Has Ford hinted at a faster version of the F-150 Lightning before?

Yes, Ford previously teased a faster Lightning during the announcement of their Formula 1 partnership with Red Bull Racing. This partnership extends to road vehicles, including the Lightning.

When will the Lightning performance concept be revealed?

Ford has not disclosed the official unveiling date for the Lightning performance concept. However, they have provided a potential name for it with the trademark of “F-150 Flash.”

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3 comments

PatentGeek July 16, 2023 - 7:46 pm

uspto got the f-150 flash trademark, class 12, auto stuff, ford’s lightning connection, lightning concept hype, when we see it tho? any news?

Reply
CarLover23 July 17, 2023 - 10:21 am

wow ford trademarking f-150 flash, new truck maybe? lightning connect! fast lightning hinted, red bull partnership in f1, so cool, when reveal?!

Reply
TruckFanatic July 17, 2023 - 11:00 am

ford filing application for f-150 flash trademark, pickup truck buzz, electric lightning vibes, can’t wait for concept reveal, what’s the release date tho?

Reply

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