Ferrari is hoping to gain more fans that are young in age thanks to their partnership with Playmobil, a toy line aimed at allowing kids and adults to play with small figures and create scenarios.
The deal, which was made 125 years after Ferrari’s founder Enzo Ferrari was born, has already added the SF90 Stradale car from Ferrari’s collection into Playmobil’s selection of vehicles, and it looks like other cars from the Prancing Horse team might be joining soon!
Playmobil makes toy cars from lots of famous brands like a new Ford GT, very old Porsche 911s and other classic cars. They also have all sorts of commercial vehicles.
Kids who love cars can have all the fun of racing with models like the SF90 Stradale even if they don’t have a real racetrack – just use their favourite sand pit for an exciting experience!
The Playmobil SF90 Stradale is super cool and realistic because it has an engine cover with a pretend V-8 engine. It also has lights both in the front and back. Two Playmobils fit into this toy car, as the roof and windshield can be taken off to make room for them.
You can buy your own Playmobil SF90 Stradale on Friday for about $80 which includes two Playmobil figures, some golf bags, luggage and other extra accessories.